Rise of the super app

  1. 3 million mini-apps in WeChat, 1 million in Alipay

WeChat Revenue and Usage Statistics (2022)

  1. App size (personal example): On app store WeChat 550 MB, Facebook 260 MB, Actual size on phone WeChat 4GB, Facebook ??
  2. How a mini-app works

微信小程序

  1. WeChat DAU 1.1 B, MAU 1.2 B, Facebook DAU 1.9 B MAU 2.9 B WeChat miniprograms DAU 0.5 B
  2. Revenue Model WeChat Cut of Transaction like Apple, Facebook Ad
  3. Apple: Exemption to WeChat, hard on Facebook